NBC Universal Domestic Television Distribution has sold “Steve Harvey” in more than 70% of the U.S., including in 40 of the top 50 markets, for its debut in national broadcast syndication next Fall 2012, it was announced today by Barry Wallach, President, NBCUniversal Domestic Television Distribution.
The new one-hour talk show, produced by Endemol USA and hosted by TV personality, comedian, radio show host and best-selling author, Steve Harvey, has already been sold in the nation’s top markets to station groups including NBC Owned Television Stations, Fox Television Stations, CBS Television Stations, Hearst Television, Cox Communications, Capitol Communications Company, Sinclair Broadcast Group, Local TV and Lin Television. New station groups added over the past week include Gannett, Gray, Post Newsweek, Weigel, Young and more.
“‘Steve Harvey’ is the most versatile show to come to daytime syndication in a long time and the response that we have received in the marketplace in the past several weeks has been phenomenal,” said Wallach. “This new talk show has a unique appeal in daytime as Steve’s comedic approach to a wide array of relatable topics attracts a broad audience and allows all affiliates to benefit from his popularity.”
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