Houston – March 1, 2019 – iHeartMedia announced today that Marc Sherman has been named Regional Senior Vice President of Programming for the New Orleans and Baton Rouge market, effective immediately. iHeartMedia New Orleans and Baton Rouge has a strong cross-platform presence and includes a number of iconic brands and franchises — both broadcast and digital — encompassing more than 14 stations comprised of music, talk and news formats.
iHeartMedia has the leading consumer reach and influence across multiple platforms and delivers more live programming than any other media company. As Regional Senior Vice President of Programming, Sherman will be responsible for the development of local programming strategies, including overseeing on-air content, digital strategy, music programming and on-air personalities. Sherman will report to Eddie Martiny, Region President of HeartMedia Houston, New Orleans and Baton Rouge.
“I’m excited to expand Marc’s programming expertise to the New Orleans and Baton Rouge markets,” said Martiny. “I have had the pleasure of working with Marc for over 15 years and he is not only a brilliant programmer but an excellent leader. New Orleans and Baton Rouge are in good hands.”
Sherman joins the New Orleans and Baton Rouge markets from iHeartMedia Houston, where he served as Senior Vice President of Programming. In addition, he served over 20 years as Program Director for Sunny 99.1 and oversees programming for iHeartMedia Houston’s market 94.5 The Buzz, 93.7 The Beat, AM 740 KTRH, SportsTalk 790 and AM 950 KPRC. He began his career at WJET Radio with Jet Broadcasting and is a graduate of Clarion University of Pennsylvania.
“A heartfelt thank you to iHeartMedia New Orleans and Baton Rouge for bringing this tremendous opportunity my way. I’m stoked at the opportunity to collaborate with Bob Murphy and his outstanding teams in New Orleans and Baton Rouge on a regular basis.” said Sherman.
iHeartMedia is the leading media outlet in the Houston/Louisiana region market with multiple platforms, including its broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, iHeartMedia’s free all-in-one digital music, podcasting and live streaming radio service – with more than 2 billion app downloads and 125 million registered users.
About iHeartMedia New Orleans and Baton Rouge
iHeartMedia New Orleans/Baton Rouge owns and operates KRVE-FM, KRVE-HD2, WFMF-FM, WFMF-HD2, WJBO-AM, WYNK-FM, KVDU-FM, WNOE-FM, WODT-AM, WQUE-FM, WRNO-FM, WRNO-HD2, WYLD-AM, WYLD-FM. iHeartMedia is the number one audio company in the United States, reaching nine out of 10 Americans every month – and with its quarter of a billion monthly listeners, has a greater reach than any other media company in the U.S. The company’s leadership position in audio extends across multiple platforms including 850 live broadcast stations; streaming music, radio and on demand via its iHeartRadio digital service available across more than 250 platforms and 2,000 devices including smart speakers, digital auto dashes, tablets, wearables, smartphones, virtual assistants, TVs and gaming consoles; through its influencers; social; branded iconic live music events; and podcasts as the #1 commercial podcast publisher globally. iHeartMedia also leads the audio industry in analytics and attribution technology for its marketing partners, using data from its massive consumer base. iHeartMedia is a division of iHeartMedia, Inc. (PINK: IHRTQ). Visit iHeartMedia.com for more company information.
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