For another year, Denny’s will be sponsors at the BET Experience from June 22 – 25. Denny’s will be kicking off this four day event by sponsoring the first hour of the BETX Live Show on Thursday June 22nd at 3pm PT / 6pm ET on BET.
The show will bring together thousands of fans, celebrities, and thought leaders to celebrate the BET Experience and BET Awards taking place this weekend, including a performance by actor and singer Ryan Destiny, and an interview between Thomas Joyner, Jr., president and CEO of the Tom Joyner Foundation, and Halle Stanley, a first generation graduate of Howard University.
During this sponsored hour, Denny’s will be highlighting the following initiatives: Tom Joyner Foundation – Denny’s First Generation Scholarship Fundraiser
Denny’s and long-time partners at the Tom Joyner Foundation will be there live to raise money for the scholarships being awarded in September.
Denny’s on Demand – Denny’s on Demand will have a strong visual presence at the live broadcasting with the on-camera guest wearing Denny’s-On-Demand shirts and “The Grand Slams” cutouts being placed throughout the event.
Below is a mockup of Denny’s presence during the sponsored hour segment. Please be sure to tune in and take pride in what the brand is doing!