Podcasting pioneer Blubrry has partnered with StreamGuys to enable podcasters to expand their audience and reach through internet radio streaming. Leveraging powerful tools from StreamGuys’ SaaS toolset, the new Podcast2Radio option lets Blubrry customers effortlessly convert podcasts into linear internet radio streams delivered to new audiences through StreamGuys’ cloud-based content delivery network. This increased distribution is complemented by rich analytics and statistics from StreamGuys that help Blubrry users measure and track their growing listener base.
The Podcast2Radio service provides a powerful new medium for distribution of podcasters’ already-produced content, expanding reach to internet radio listeners across an even broader range of consumer devices and platforms. StreamGuys’ alliances with internet radio aggregation directories such as TuneIn and SHOUTcast further the field of prospective listeners, and increase opportunities for podcasters’ content to be found.