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RCA RECORDS’ SAM SELOLWANE: A FAN OF MUSIC WITH SPOT ON SOCIAL MEDIA POSTS

sam selolwane, radiofacts, rca
SAM SELOLWANE, SVP URBAN PROMOTION FOR RECORDS, Photo Credit, Joe Chia

RCA’s Sam “The Beast” Selolwane is one of a kind. Undoubtedly one of the most charismatic, fun and yet hardworking people I have ever met the industry. She loves what she does and it shows. She also dominates social media with some of the most interesting content from within the industry that I have seen thus far. Rarely do I see posts from Sam that say look at me, I am great because she doesn’t have to push that hard. It’s obvious that she IS compelling. I met her in Vegas about five years ago and her personality won me over in an instant. We interviewed her for the “Celebrating Wome of Color in Media” magazine and mark my words, Sam is just scratching the surface of where she is going in entertainment. 

“I have always been intrigued by the psychology of human behavior. Why do we do what we do and how we do it? Social media falls in that intrigue.” Sam Selolwane

Your background?

Just a girl from Q-boro so thorough. East Elmhurst Queens Get The Money.

Congrats on your recent promotion. What does your job entail?

I always say, “I get records played.” That’s the overall goal but it’s more than getting a record on the —we break artists and introduce the audience to their new favorite person via radio.

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