Radio Facts is sad to report that dj legend Kevin Allen Sr, 51 aka Soni D was killed in a head on car crash Monday. Reports state that he had just come back from Los Angeles to attend his daughter’s graduation then he was driving west on Highway 58 near Harper Lake Road at 3:20 p.m. when he drove into eastbound lanes to pass a vehicle in front of him in Hinkley, CA. He ended up in the lane with oncoming traffic and crashed head on with another vehicle.Soni was considered a pioneer in the Memphis club scene as well as the national radio industry. He is a three-time Billboard Magazine Award Winner for his work as production manager, producer and engineer for “Tom Joyner’s On The Move” nationally syndicated countdown show.
UPDATE: This makes it even more tragic. Soni was coming back from Vegas where he had just remarried his former wife Monica. She was in the car and is critical condition. (It was a surprise, even the kids didn’t know.) With all of her injuries, she’s likely to be hospitalized for a while. The kids are going to be raising funds to transport him back to Chicago for the service and his daughter will be setting up a paypal account to take donations for hat in lieu of flowers. If you can help, please do.
Soni D’s background includes serving as the Director of Productions for Radio One’s Philadelphia Cluster. Soni D was also the Production manager for Cutler Productions/Premier Radio Networks and expanded his talent nationally with the assembling of some notable nationally syndicated shows including Countdown with Russ Parr, Battle of the Hits with Scott Shannon, The Countdown with Walt “Baby” Love, On The Down-Lo with Wendy Williams and On the Move with Tom Joyner for which he was a 3-time Billboard Magazine Award winner. Mixing since the 1980′s, Soni D has mixed on the top radio stations around the world.
Dubbed, The Budweiser, Club No-Name Saturday Night Dance Party, Soni D first mixed on Memphis legendary station KRNB (Now V101.1) for two years before moving across town to K-97fm for Soni D’s House Express in 1987. Returning to KRNB in 1988, mixing was the new radio sensation and Soni D was at the top of his game when he joined forces with Cutler Productions in Los Angeles, Ca to create Mix America, the world’s first syndicated Mix Show. Aired on Powerhouses like, Power 99 in Philadelphia, K104 in Dallas, Magic 102 in Houston, WGCI in Chicago, KJLH in Los Angeles, KCEP Las Vegas, KDKO Denver, Kiss 104 Atlanta, 32 other Stations across America and Stations in Yokohama & Nagasaki Japan, Mix America (renamed Soni D’s Urban Mix in 1994) has been on air for more than 22 years.
Soni D has returned to KJMS ““ V101fm, Memphis, TN and teamed up with Stan Bell to ease the ride home after work Monday thru Saturday with The Old School Drive At 5 with a blend of Classic Hits and Ol’ School. Soni D’s Mix can also be heard on WRRX ““ Magic 106 FM Pensacola, Florida, WZZA Tuscumbia, Alabama, WVKX, Love 103. Macon, Georgia, KMOJ FM Minneapolis, Minnesota and Ugima FM in Bristol, England. So weather rockin’ the radio or the clubs, Soni D is unmatched when it comes to entertaining the crowd with the best Pop, Top 40, Hip-Hop, R & B and Old School.