Chris Brown, Rihanna and Sade also Slated to Perform
Los Angeles, CA – Fresh from the success of the 4th Annual Plymouth Jazz Festival Tobago, with headliners Whitney Houston, Rod Stewart and Shakira, Barrett LaRoda, CEO of the LaRoda Group, has announced that he will once again executive produce and produce alongside Nduka Obaigbena, CEO of THISDAY Media Group, the 3rd Annual THISDAY Music Festival to be held in Abuja and Lagos, Nigeria.
One of the biggest and most successful concerts ever held on the continent of Africa, this will be LaRoda’s third consecutive concert for the country. Headliners Jay Z and Usher will perform July 11 in Abuja, Nigeria’s capital, and Mary J. Blige will make her mark on July 13 in Lagos. Heart throb Chris Brown, songstress Rihanna and the lovely Sade are also slated to perform. Past performers have included Beyonce, P. Diddy, John Legend and NeYo.
The THISDAY Music Festival has enjoyed phenomenal success in Nigeria. This year’s event will serve as the launch platform for the New Africa Agenda, a new initiative created to formalize an infrastructure to serve Africa Not Aid.
