1480 WDAS AM RETURNS TO THE AIR AS THE SOUL OF PHILADEPHIA

by Kevin Ross - Posted: November 23, 2011 at 1:06 am, Category: URBAN

 width=1480 WDAS AM RETURNS TO THE AIR AS “THE SOUL OF PHILADEPHIA”
LISTEN TO THE BEST OLDIES FROM THE LATE 50’S, “˜60’S AND EARLY 70’S

Philadelphia, PA November 22, 2011: 1480 WDAS AM “The Soul of Philadelphia“ returns to the airwaves with the best R&B oldies from the late ’50’s, “˜60’s and early “˜70’s. November 23, 2011 marks the rebirth of 1480 WDAS AM when it begins the transition by switching to all Christmas music offering a great selection of holiday hits by your favorite R&B artists. After the holidays keep your dials locked in to hear the moment the station begins playing listener’s favorites such as the Temptations, Archie Bell, Jerry Butler, Sam Cooke, Fontella Bass, Ray Charles, Aretha Franklin, The Drifters, Etta James, Isaac Hayes and Little Richard. Ken Johnson, iHeartmedia (formerly Clear Channel) Director of Urban Programming says working with 1480 WDAS AM takes him back to his roots. “My career started at a classic oldies station and I am truly excited to provide this great music on 1480 WDAS AM for our listeners in Philly.” Johnson says that Joe “˜Butterball’ Tamburro will be an integral part of 1480 WDAS AM. “It only makes sense that a radio legend is at the heart of this legendary station.”

1480 WDAS AM not only played a critical role in the history of broadcasting and music but also in the history of the city. During a time when black artists could not get airplay on white radio stations, 1480 WDAS AM significantly helped advance the popularity of R&B artists. It was the first in the country willing to play records by many of these artists including Aretha Franklin and Marvin Gaye. Not only did 1480 WDAS AM give jobs to minorities, but it also put female DJs on the air, unprecedented at the time. It featured breaking news coverage of every civil rights event including the Birmingham Church bombings and the integration of Alabama University. Malcolm X and Dr. Martin Luther King Jr. were both welcomed on the station during their lifetimes. Its dedication to the community in combination with its effort toward a racially just country made it truly a pioneering force, inspiring movements toward a better future.

Listen to 1480 WDAS AM on your radio and online at www.wdasam.com. Listeners will also be able to hear the station simulcast on HD radios at 106.1 HD2.